Change By Design


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In Change by Design, Tim Brown, CEO of IDEO, the celebrated innovation and design firm, shows how the techniques and strategies of design belong at every level of business. Change by Design is not a book by designers for designers; this is a book for creative leaders who seek to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

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Author by Tim Brown
Genre eBook Business & Economics
Read Book 272
ISBN Number 9780061937743

Change By Design


Available: macOS, Windows, Android, Tablet

The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and capabilities. This book introduces the idea of design thinking‚ the collaborative process by which the designer′s sensibilities and methods are employed to match people′s needs not only with what is technically feasible and a viable business strategy. In short‚ design thinking converts need into demand. It′s a human−centered approach to problem solving that helps people and organizations become more innovative and more creative. Design thinking is not just applicable to so−called creative industries or people who work in the design field. It′s a methodology that has been used by organizations such as Kaiser Permanente to icnrease the quality of patient care by re−examining the ways that their nurses manage shift change‚ or Kraft to rethink supply chain management. This is not a book by designers for designers; this is a book for creative leaders seeking to infuse design thinking into every level of an organization‚ product‚ or service to drive new alternatives for business and society.

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Author by Tim Brown
Genre eBook Business & Economics
Read Book 272
ISBN Number 0061766089

Change By Design Revised And Updated


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The subject of “design thinking” is the rage at business schools, throughout corporations, and increasingly in the popular press—due in large part to work of IDEO, a leading design firm, and its celebrated CEO, Tim Brown, who uses this book to show how the techniques and strategies of design belong at every level of business. The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being realized as new offerings and capabilities. Change by Design explains design thinking, the collaborative process by which the designer’s sensibilities and methods are employed to match people’s needs, not only with what is technically feasible, but what is viable to the bottom line. Design thinking converts need into demand. It’s a human-centered approach to problem solving that helps people and organizations become more innovative and more creative. Introduced a decade ago, the concept of design thinking remains popular at business schools, throughout corporations, and increasingly in the popular press—due in large part to work of IDEO, the undisputed world leading strategy, innovation, and design firm headed by Tim Brown. As he makes clear in this visionary guide—now updated with addition material, including new case studies, and a new introduction—design thinking is not just applicable to so-called creative industries or people who work in the design field. It’s a methodology that has been used by organizations such as Kaiser Permanente, to increase the quality of patient care by re-examining the ways that their nurses manage shift change, or Kraft, to rethink supply chain management. Change by Design is not a book by designers for designers; it is a book for creative leaders seeking to infuse design thinking into every level of an organization, product, or service to drive new alternatives for business and society.

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Author by Tim Brown
Genre eBook Business & Economics
Read Book 304
ISBN Number 0062856626

Change By Design


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A member of the AWL OD Series! Change by Design develops a systematic approach to organization development and provides the reader with rich illustration of coherent planned change. The book involves testing, examining, revising, and strengthening conceptual foundations, all aimed at creating sharper corporate focus and increasing predictability of successful organization development.

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Author by Robert Rogers Blake
Genre eBook Business & Economics
Read Book 221
ISBN Number UCAL:B4424020

Transformations


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Reveals and shows how design thinking approaches are currently being used to transform organisations.

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Author by Joyce Yee
Genre eBook Business & Economics
Read Book 246
ISBN Number 9063694571

Blue Dunes


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Blue Dunes chronicles a proposal for the development of barrier islands designed to protect the New York metropolitan region in the face of storm surges and rising tides. It is a narration of the complex research agenda of an unlikely team of scientists, actuarists, engineers, ecologists, and designers addressing climate change within the practical limitations of politics and economics. Led by the firms WXY Studio and West 8, Blue Dunes challenges the existing convention of small-scale, piecemeal interventions by promoting more regional concepts, in this case developing a series of barrier islands stretching from Long Island to New Jersey. The project highlights the real world connections between climate modeling, insurance underwriting, and infrastructure engineering, as mediated by design to advance resilient coastal habitats for natural and human ecologies. Blues Dunes challenges the complacency of overlooking and avoiding "big ideas" in favor of more localized interventions, setting forth an engaging process for future educators and researchers in advancing interdisciplinary work in urban and landscape design, ecology, finance, and risk management.

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Author by Jesse Keenan
Genre eBook
Read Book 212
ISBN Number 1941332153

Innovation By Design


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Why are some organizations more innovative than others? How can we tap into, empower, and leverage the natural innovation within our organizations that is so vital to our future success? Now more than ever, companies and institutions of all types and sizes are determined to create more innovative organizations. In study after study, leaders say that fostering innovation and the need for transformational change are among their top priorities. But they also report struggling with how to engage their cultures to implement the changes necessary to maximize their innovative targets. In Innovation by Design, authors Thomas Lockwood and Edgar Papke share the results of their study of some of the world’s most innovative organizations, including: The 10 attributes leaders can use to create and develop effective cultures of innovation. How to use design thinking as a powerful method to drive employee creativity and innovation. How to leverage the natural influence of the collective imagination to produce the “pull effect” of creativity and risk taking. How leaders can take the “Fifth Step of Design” and create their ideal culture. Innovation by Design offers a powerful set of insights and practical solutions to the most important challenge for today’s businesses—the need for relevant innovation.

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Author by Thomas Lockwood
Genre eBook Business & Economics
Read Book 224
ISBN Number 9781632658906

Landscape Architecture And Environmental Sustainability


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Winner of the Australian Institute of Landscape Architects (AILA) National Excellence Award (Research and Communication) 2017 Winner of the AILA VIC Excellence Award (Research and Communication) 2017 Highly Commended (Communication and Presentation) Landscape Institute Awards 2018 Landscape architecture has a pivotal role in ensuring environmental sustainability through design interventions. This book takes a broad look at strategies and completed projects to provide the reader with a strong understanding of the sustainability challenges being faced by designers today, and potential routes to addressing them. The book covers essential concepts of landscape architecture and environmental sustainability, including: - Ecology, multifunctional landscapes and sensitive intervention - Remediation, cleansing and environmental infrastructure - Social sustainability, design activism and healthy landscapes - Food systems, productive landscapes and transportation - Performance ratings, materials and life cycles Through case studies from around the world and interviews with leading landscape architects and practitioners, this book invites discussion about possible future scenarios, relevant theories and project responses in landscape environmental design. With hundreds of color images throughout the book, and additional study material in the companion website, Joshua Zeunert provides an overview of the multidimensional qualities of landscape sustainability.

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Author by Joshua Zeunert
Genre eBook Architecture
Read Book 320
ISBN Number 9781350033825

Designing For Behavior Change


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A new wave of products is helping people change their behavior and daily routines, whether it’s exercising more (Jawbone Up), taking control of their finances (HelloWallet), or organizing their email (Mailbox). This practical guide shows you how to design these types of products for users seeking to take action and achieve specific goals. Stephen Wendel, HelloWallet’s head researcher, takes you step-by-step through the process of applying behavioral economics and psychology to the practical problems of product design and development. Using a combination of lean and agile development methods, you’ll learn a simple iterative approach for identifying target users and behaviors, building the product, and gauging its effectiveness. Discover how to create easy-to-use products to help people make positive changes. Learn the three main strategies to help people change behavior Identify your target audience and the behaviors they seek to change Extract user stories and identify obstacles to behavior change Develop effective interface designs that are enjoyable to use Measure your product’s impact and learn ways to improve it Use practical examples from products like Nest, Fitbit, and Opower

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Author by Stephen Wendel
Genre eBook COMPUTERS
Read Book 394
ISBN Number 9781449367985

Design For Sustainable Change


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Design for Sustainable Change explores how design thinking and design-led entrepreneurship can address the issue of sustainability. It discusses the ways in which design thinking is evolving and being applied to a much wider spectrum of social and environmental issues, beyond its traditional professional territory. The result is designers themselves evolving, and developing greater design mindfulness in relation to what they do and how they do it. This book looks at design thinking as a methodology which, by its nature, considers issues of sustainability, but which does not necessarily seek to define itself in those terms. It explores the gradual extension of this methodology into the larger marketplace and the commercial and social implications of such an extension.

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Author by Anne Chick
Genre eBook Business & Economics
Read Book 184
ISBN Number 9781350034211